Joey Ruiter sets out to conceptualize the world’s sleekest snow transport vehicle.
Run Time: 0:59
Joey Ruiter throws out the vehicle design rule book and creates the Consumer car.
Run Time: 1:46
Joey Ruiter designs a minimalist desk that has everything you would ever need and nothing you don’t.
Run Time: 1:52
Joey Ruiter pushes himself to question convention as he creates things that people have never seen before.
Run Time: 2:01
When the winter thrill of sailing on the ice calls you, and the conditions of weather and willpower are perfect—this is your ride. The custom-built Aether XX55 Ice Boat is a modified SKIMMER 45 that cruises up to 45 mph for the skilled enthusiast.
Run Time: 0:21
Joey Ruiter, who loves anything with a motor, embarks on a two-year journey to make his own car.
Run Time: 6:08
What’s cooler than a cool car? A cool car in a gravel pit.
Run Time: 0:44
Joey Ruiter talks cars, passion, creativity and the driving force behind it all.
Run time: 12:26
What starts out as one friend challenging another to a race, ends on a frozen lake as a group gathers to race mopeds on a ring of ice and fire.
Run Time: 2:28